I find it quite puzzling there are some folks who focus on what the 'title' of a position is rather than the actual job function. Every company has a different structure and titles are all over the board. I have seen "manager" titles for positions responsible for global strategic vision with a $20 million marketing/ad budget and a team of 20 staff. On the flip side, "VP" titles that aren't authorized to run a print ad in the East Porcupine Gazette.

If you are worried that down the road your title alone may hamper your ability to secure the right position, you are wrong. Any company that's serious about hiring talented marketing folks will actually take the time to read a resume, evaluate your accomplishments and match them to the role. Now it's true that "likes attract likes" but when it comes down to it, I have never seen the right person for a position not be interviewed because the "title" didn't match.

So if you are hung up on the title, get over it. Focus on the responsibility of the position, not what your business card says.

Enjoy the weekend,

 Matt